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Keynotes, panels, podcasts, and media, across two lanes: data and enterprise leadership, and leading as the whole of who you are. Warm, substantive, and grounded in twenty years of doing the work.
Bilingual, English and Spanish · Video or audio · Keynote, panel, or podcast
Who is speaking
Lara Indrikovs
Founder of Illuminating Potential®. Twenty years in the rooms where the decision actually gets made: the first nine running national advertising campaigns for Walmart, Procter & Gamble, Visa and Bacardi, then eleven leading enterprise data at companies including Twilio and Rackspace, with teams across four continents.
Data and IT is the one seat that sees every function, because eventually every decision in a company becomes a row in a table. That is the vantage point I speak from.
She is also a certified yoga instructor, a sound healer, and an intuitive, and she brings the whole of that range into every conversation. Her work sits where strategy and soul meet, on making sure a funded transformation is one the organization can actually run, and on what it takes for a person to lead through one.
Bilingual, English and Spanish · Comfortable solo or on a panel · Based in Austin, Texas
What I speak to
Two lanes, one throughline.
The same body of work, translated for the room. The throughline is the human layer, where strategy and soul meet and where transformation actually lasts.
For data & enterprise audiences
Strategic clarity and alignment
Eleven years leading enterprise data at companies including Twilio and Rackspace, building global teams across four continents. I speak to what makes AI and data initiatives deliver: what the work was actually aimed at, whether the plan connects across every function it touches, and whether the organization can deliver what was promised.
Signature talk
Why AI Investments Succeed at the Human Layer
Transformations succeed at the human layer: adoption, trust, and the decisions no model can make. A practical, hopeful look at where the real work lives, built on the Illuminating Potential Method™.
Also
Building Data Teams That Deliver
What it takes to build diverse, high-trust teams that deliver, from someone who has built them across four continents.
For leaders & founders
Leading as the whole of who you are
The inner side of leadership: the second intelligence beyond the data, and the work of coming home to yourself. Drawn from a bicultural Dominican-American story and a life spent balancing intuition and insight.
Signature talk
Reading the Whole System
Whole-system perception is one capacity, not two. What it looks like in practice, and why it produces fewer moving parts rather than more.
Also
Coming Home to Whole Leadership
The founder journey, bicultural leadership, and leading from the whole of who you are.
Selected conversations
Hear me in a recorded room.
Spanning data leadership to the human side of building teams. A feel for how I show up in a recorded room.
Get in touch
Let us make something worth listening to.
For speaking, podcast, or media inquiries, I would love to hear what you are building.
Interested in one of my live events or roundtables? New dates are shared through The Whole Point first.
Speaking, podcast, or media inquiry?
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